Our Varsity. Our Sports. Our Stories.

OurVarsity provides a content management system for media outlets to increase revenue by penetrating and further building niche markets without adding costs.

Features

Expanded Newshole – Each school has its own page where news flows and can be generated by your staff or designated/school specific community editors i.e. coaches, administrators booster club presidents, high school journalism students.

Social Network – Each registered user is given a personal page. They can post videos, photos, write comments, message friends, add friends, join groups, etc. Additionally, all stories written by your staff are automatically archived on the personal pages. Staff generated videos and photos are also archived on the personal page making for an online scrapbook of a player’s athletic accomplishments.

Text Alerts – Registered users are notified whenever their name appears in a piece of content or they are messaged within the platform. This allows users to stay in the loop and to continue to utilize the platform.

Additionally, a mass text system is in place for news alerts.

Networking – All OurVarsity newspapers are a part of a larger network that allows users to search, find content/people on any of the platforms.

Community Editors – Staff can designate community editors to help generate content. This is particularly useful in those schools where staff reductions may have forced a cutback in coverage. High school journalism students can write stories that can be preapproved by your staff before being posted on the site. Community editors can only write for their designated school. Additionally, coaches can upload their schedules and add their final game scores to the scoreboard. Coaches can only add schedules and manipulate game scores for their designated school. Coaches can also send mass text announcements to their team members through the platform.

User uploads – Any registered user can upload photos and videos to their personal page or school specific video and photo albums.

Scoreboard – An integrated scoreboard feature that allows staff to quickly update scores throughout a game – it can be done from their cell phone. The scoreboard is also an archive of all scores, game stories, photos and videos.

Pick ‘em contest – Staff can choose from 1 to 25 games and the users will select the winners. Platform keeps a running tally of winners. Great way to keep users engaged.

Podcast – The platform allows for featured podcasts to be displayed on the home page and also stores archived podcasts.

Message Boards – A vital piece of any viral community the message boards allow for discourse on a topics decided by your staff and or users.

Sponsorships – Each feature– the videos, the scoreboard, etc. – can be sponsored by a business within your community. The sponsor receives the name of the business next to the feature. The name lights up when scrolled over. When it is clicked the user is taken to a sponsorship page. The site also can have an overall sponsor represented at the top of each page.
In addition, each high school and every registered user page within that high school can have a sponsor. The sponsor is represented next to the name of the high school in the top banner of the high school page.

Sports pages – Not only does every high school have its own page but each sport has a place to call home on the OurVarsity platform. This function allows for your staff to create sport specific pages for those only interested in football, basketball or whatever the users sport of choice might be. This feature is optional.

Rosters – Every school will have rosters of their sports. The rosters can be populated by the registered users when they register for the platform. Also coaches can add their rosters to the platform. All registered users are hyperlinked from the roster to their personal page.

Polling system – A dynamic feature that can be changed on a daily basis by the staff.

Featured players – Another dynamic feature that random generates avatars in a home-page rotator every day.

Cost – we have multiple options here. A standard platform costs $2,000-$2,500 depending on the size and scope of the build. We do offer extensive online webinars and in-person training is not really a necessity. We can host as many webinars as you would like with any members of your staff. We will go through a simulated Friday night with your sports staff as well. And we are always just a phone call away. As for further monetization we either take an ad position on the site or charge a CPM.

Timetable: We can deploy platforms very quickly. What we need form you is logo, domain name, RSS feeds, schools you want represented and photos. Typically once we receive that information we can deploy a platform within seven days.

We are available for webinars upon request just email carter@ourvarsity.com.